Paramount Ident.

This is paramount's ident they will change the music in the background to suit the type of film it is for example, if the film is sad it could be more slow and mysterious music. If it is going to be a quite happy and exciting film then the music is going to be a lot more upbeat. This has been improved over a long time as graphic features have been made better and better programs can be used to make these. For example Paramount would have probably made this ident on after effects cs6. This is one of the main editing programs used now a days.

The ident is to show the logo of the company and what represents them. Every company has one of these for example pixar use just the word pixar then a lamp jumps on top of the I to replace the I.